CONTINENTAL LIFESTYLE MEDICINE
Industry: LIFESTYLE MEDICINE
Portfolio Category: Visual Identity Development + Management | Social Media Management
OVERVIEW
Continental Lifestyle Medicine, a budding business, yearned for an aesthetic representation that would resonate with their services and values. To establish their online presence, a compelling website and engaging social media platforms were necessary. Moreover, they sought captivating printed materials for their office space and promotional events. With the goal of achieving visual consistency, assistance was required in developing a content plan for social media and maintaining a harmonious visual appeal.
Collaborating closely with Continental Lifestyle Medicine, I delved into their core values, future aspirations, and target audience. Drawing inspiration from their essence, I crafted a distinctive brand identity that would leave an indelible mark. Fuelled by their vibrant personality, the brand stands out boldly, juxtaposing it with elegant fonts and soothing visuals to create a peaceful and inviting ambiance. Embodying a trendy yet lighthearted vibe, I meticulously curated gradients and handpicked images that align with their brand, seamlessly integrating them across the website, social media platforms, and print materials.
VISUAL IDENTITY CREATION
Embarking on this creative journey, I delivered an all-encompassing package which included a meticulously designed logo, comprehensive brand guidelines, captivating business cards, enticing brochures and flyers, aesthetically pleasing stationery, social media designs, and an engaging content strategy. The website development seamlessly incorporated appointment booking integration and a captivating brand photoshoot. Additionally, I provided an innovative Visual Identity Management solution, allowing quick and easy access to all their brand assets, files, photos, copy, social media, website information, and more.
DELIVERABLES
